Thirteen Eggs

I met with several business associates and affiliates recently to plan an upcoming Webinar we had titled, "Boss in a Box,” a nickname some had given our software, System100, because it allows companies to operate AS IF the boss/owner has been cloned, so as to oversee every job at once.

We discussed how our software aids businesses; listing its many benefits. We were also seeking anecdotes that would paint just the right picture—real life stories to best describe it. The team wanted to ensure that the people who had signed up for the upcoming Webinar would really “get it.”