How to Thrive in Short-Run, Variable Data Print
Sponsored by: Ricoh USA Gretchen Renaud, VP, Customer Success & Strategic Partnerships, PrintMail Solutions and Lisa Cross, Principal Analyst, Research, NAPCO Media
Speakers:
The commercial print market is evolving. Gone are the days of massive print runs of static content. Today's customers demand shorter runs with variable data – personalization that makes each piece unique. This shift presents both challenges and opportunities for printers.
During this webinar, you will hear from a research professional who will share trends and data related to this topic. You will also hear from an inkjet user who has embraced short-run, variable data printing and will learn how digital presses, specifically inkjet technology, address this need. We'll explore:
- The Changing Landscape: Understand the market trends driving the demand for short-run variable data printing.
- Digital Press Advantage: Discover how digital presses overcome the limitations of traditional offset printing for short runs.
- Inkjet Efficiency: Learn how inkjet technology delivers a lower total cost of operation (TCO) compared to toner-based presses. We'll unveil the surprising truth about ink versus toner costs.
- Optimizing for Success: Gain insights into how to leverage inkjet technology to maximize efficiency and profitability in your print business.
Sponsored by Ricoh USA
Click here to view this free webinar today!
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