Webinar Express: Become the Only Choice – How to position yourself to acquire new clients while retaining and expanding within your current clients
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Sponsored by: The 2016 Best of Print & Digital Program Mike Jacoutot, Founder and Managing Partner, Butler Street; Mary Ann McLaughlin, Managing Partner, Butler Street
Speakers:
Selling is a blend of art and science, but the ultimate goal is to position yourself to become the only choice for customers. In his book, Become the Only Choice, sales guru Mike Jacoutot, distills twenty-four years of practical sales experience into an easy to understand consultative sales process guaranteed to deliver top notch results.
Key themes covered in today’s webinar include:
- Understanding Your Clients’ “Operating Environment”
- The Customer’s Buying/Decision Process
- The Four Cornerstones of Success
- The One Number You Need to Know
- How You Get Your Score
Sponsored by The 2016 Best of Print & Digital Program
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