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Back about 15 years ago, I had a neighbor who was big into the market. His mental health revolved around the health of his stock portfolio. This annoyed me, especially since his portfolio always hovered around a half a million dollars. But one spill-over benefit of this preoccupation was his annual reports. He had them neatly arranged on his living room table—Apple, ATT, IBM, etc.
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Clay Forsberg
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Clay's recruiting and strategic consulting efforts over the past 20 years have provided firms in the printing and communications industries the talent and perspective that has enabled them to navigate the constant change they’ve faced. His current company, the bleedingEDGE, provides digital printing firms with 1:1 marketing solutions that enable their small- and medium-sized clients to compete with larger competitors using a cooperative strategy and production model. In addition to the normal 1:1 marketing techniques of personalization and customization, the bleedingEDGE incorporates timing strategies, generational analysis and sociological factors in producing results well above the norm.
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