Cory Francer, Analyst with NAPCO Media, discusses a new research report, "Diversification Opportunities: Label Printing," which discusses digital label printing expansion opportunities for commercial print providers. Based on 1:1 interviews with several commercial printers who have already expanded into the digital label printing market, Francer talks about common themes, best practices, and personal experiences they encountered to help pave the way for others who follow in their footsteps.